Chanel No.5's Newest Commercial Set Aboard the Venice Simplon-Orient-Express

  • May 25, 2009
Chanel No.5's Newest Commercial Set Aboard the Venice Simplon-Orient-Express
In the film, acclaimed French director Jean-Pierre Jeunet brings to life the romantic and seductive meeting of a man (model Travis Davenporte) and a woman (French actress Audrey Tautou, the newly appointed face of Chanel No.5) while aboard the VSOE. Davenporte's character falls in love with Tautou's character and her intoxicating scent during the journey...but he never dares approach her. Arriving in Istanbul - the final destination of the VSOE - the two lose sight of each other, only to be reunited by the unforgettable fragrance of Chanel No.5.



"I was always drawn to the mystery and intrigue of trains: the re-launch of Chanel No.5 was the ideal occasion to create a meeting suspended in time," says Jeunet. The sophisticated and opulent setting of the VSOE mixed with the sensuality and passion evoked by Chanel No.5 are an ideal fusion mirrored by the passion and attraction between the two characters.

In New York, department store Saks Fifth Avenue partnered with Chanel in this promotion, and from May 5-10, seventeen window dressings inspired by the film featured selections from the brand's ready-to-wear collection.

For a preview of the short film, visit: https://www.chaneln5.com/en-us/#/the-film

From Dream to Reality on the Orient-Express: The journey from Paris to Istanbul aboard the Venice Simplon-Orient-Express costs from £4,570 (approximately US$6,958) per person with only one departure each year. This year the journey begins on August 28th. Regular journeys from London via Paris to Venice and vice versa are scheduled from March to November. Prices are from £1,550 (approximately US$2,360) per person. For more information on the Venice Simplon-Orient-Express, please visit www.orient-express.com.