SLS Hotel, a Luxury Collection Hotel Opens in Beverly Hills

SLS offers a luxury hospitality experience for today's global explorer. It features exclusive designs and custom furnishings by Philippe Starck, a culinary program crafted by Spanish Chef Jose Andres, custom-curated retail by Moss and Pascal Humbert-designed uniforms. SLS Hotel at Beverly Hills is operated under a management agreement with Starwood as part of The Luxury Collection Hotels & Resorts. "We are proud to debut our latest global destination with the opening of SLS Hotel at Beverly Hills, A Luxury Collection Hotel in the highly desirable and dynamic heart of Los Angeles," said Frits Van Paasschen, president and CEO of Starwood. "The hotel's leading-edge design by Philippe Starck, unparalleled epicurean offerings by Chef Jose Andres and innovative retail concept by Moss, make it an ideal setting for our latest hotel within The Luxury Collection brand, offering global explorers a portal to one of the world's most exciting cities."

Designer Philippe Starck has created the look and feel of SLS under a 15-year design exclusive with SBE for the U.S., Caribbean and Mexico. SLS Hotel at Beverly Hills is the first luxury hotel that Starck has designed in North America. The property features a unique dual guest lobby concept where one caters exclusively to hotel guests, while the other is a lively, multi-faceted public dining and retail environment called The Bazaar by Jose Andres. Exclusively for SLS, Starck also has designed a collection of high-end furniture which is being manufactured by SLS partner, Cassina Contract, and is available for sale through the hotel. Collaborating with Starck on the design and creation of SLS is SBE Chief Creative Officer Theresa Fatino, who directs all aspects of SBE's marketing, environmental, interior and graphic design, and orchestrates such vital brand touchstones as operating supplies, staff attire, ambient music, and retailing.

The SLS experience is further enhanced by SBE's exclusive collaboration with culinary innovator Jose Andres, who has created all food and beverage concepts for SLS. Exclusively for hotel guests, Andres has reinvented the concept of hotel dining with Tres restaurant in the private, guest-only lobby as well as offering lighter fare on the panoramic pool deck, Altitude. The Bazaar by Jose Andres is "hotel lobby reinvented as fete extraordinaire" with an array of culinary and lounge concepts created by Andres -- everything from traditional tapas to vegetable-focused small plates to a Patisserie to cutting-edge cocktails to roving carts of edible delights.

The Bazaar also features a revolutionary and innovative "shop without walls" retail concept curated by Moss, a renowned New York City-based design purveyor. SLS guests will be immediately engaged in the "windowless" shopping experience in The Bazaar, where objets d'art reminiscent of items found in the grand hotels of Europe from the 18th and 19th century are displayed in a series of free-standing glass vitrines. Additionally, SBE partnered with French fashion designer Pascal Humbert to create a distinctive uniform collection for SLS hotel ambassadors.

The property includes seven "Lifestyle Suites," which offer built-in Kinesis Personal fitness equipment by leading Italian manufacturer, Technogym. Specialized trainers provided by fitness guru Harley Pasternak are available on call to hotel guests looking to enhance their travel fitness regime. Technogym's innovative high-end design, and Pasternak's dedicated focus on human well-being create an ideal pairing with SLS' commitment to guest wellness. For more information, visit www.luxurycollection.com/sls.