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The James New York Debuts New Public Art Installation
February 12, 2015
Kyle DeWoody, Owner and Creative Director of Grey Area, commissioned Brooklyn-based artist Paul Wackers to create an original mural for the hotel’s 6th Avenue façade, in support of The James’ longstanding commitment to local arts communities.
Art, culture and community are important components of The James’ hotel experience in Chicago, Miami and New York. The brand’s Art at The James program features a mix of local, national and international artists that is intended to enhance the visual journey - from corridors to public spaces to guestrooms.
At The James New York, artist and curator Matthew Jensen worked with the Irving Sandler Artists File to select pieces for Stand Here and Listen, a collection displayed as a vertical gallery with one artist to each floor. And now, The James’ newest installation by Paul Wackers marks the brand’s first public-facing extension of its dedicated art program. Created with its surrounding neighborhood in mind, The James’ public art initiative strives to elevate the local community through art that is approachable, engaging and interactive.
“The James is committed to inspiring experiences,” said Lisa Zandee, Senior Vice President of Brand Management for The James. “Whether it’s celebrating local creativity through our Cultural Collection, or now with the first piece of James public art - we are dedicated to connecting travelers and locals alike with the surrounding vibrant cultural landscapes,” added Zandee. “Both Grey Area and Paul Wackers have an engaging approach to art and expression, which made them the ideal partners to kick off the brand’s commitment to public art.”
“Paul Wackers was a clear choice to create this work of art for The James New York,” said Grey Area’s Kyle DeWoody. “His use of bright colors, dynamic shapes, and natural motifs complements the aesthetic of the hotel and provides an engaging and dynamic visual experience for passersby that will continue to evolve with the growth of the foliage throughout the seasons.”
The public-facing art installation entitled “Slow Dance and the Daylight” creates a complex yet playful narrative through Wackers’ signature use of vivid colors and dynamic composition. An intimate tableau of potted plants, personal mementos, geometric shapes and lines, the vibrant still-life blurs the line between reality and abstraction. The piece engages visitors and locals alike by establishing a sense of familiarity in a seemingly impersonal city.
“Working with the shape of the wall, I was able to create a narrative with this piece by using compositional elements and recurring motifs: a cabinet with familiar but intangible objects, plants, pots and vaguely historical imagery,” said artist Paul Wackers. “This installation depicts the version of a passage of time,” added Wackers. “The first object has a sense of potential energy and growth—as you make your way through the mural, you see a human manipulation of this energy in conflict and in conjunction with the natural, and end with the hopeful balance of the two.”
The James New York’s new public art project is currently on display on the hotel’s 6th Avenue façade, located between Grand Street and Thompson Street. Guests, locals, and passersby are invited to join the conversation via social media and engage with the piece by sharing “selfies” captured in front of the mural. Select photos using the hashtag #jamespublicart will find their way to jamespublicart.com, which will exhibit a collection of images celebrating the inspiring interaction between people, art, and the public space. To further build a sense of community around the installation, The James New York is working with the hotel’s own David Burke Kitchen to provide complimentary homemade apple cider to passersby who post and show their #jamespublicart “selfie” throughout the month of February. For more details, visit:
jamespublicart.com
.
Additionally, The James New York has tapped Grey Area to develop an art-inspired itinerary for its exclusive “See Art Soho” package, which celebrates the neighborhood’s vibrant art scene. In addition to two hot spiced apple cider cocktails and breakfast for two at the hotel’s own David Burke Kitchen, Grey Area’s expertly-curated walking tour created especially for the package highlights the neighborhood’s best art spaces, exhibits, and galleries.
The “See Art Soho” Package includes:
• An up close look at our new Public Art installation, the first public-facing addition to the hotel's permanent art collection
• A custom, expertly-curated walking tour highlighting the neighborhood's best art spaces, exhibits and galleries created by our partner and curator of the Public Art mural, Grey Area
• American breakfast for two from David Burke Kitchen
• Two Hot Spiced Apple Cider cocktails from David Burke Kitchen
Link to book package:
https://www.jameshotels.com/new-york/special-offers/new-york-specials/see-art-soho-1.3030
.
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