Luxury vacation rental company A.M.A Selections celebrates the launch of a world-first curated booking platform, revolutionizing the online experience for discerning travelers, and disrupt the dated ‘browse and book’ model that currently dominates the online travel market.
Meeting the demand for a sophisticated alternative to Airbnb, A.M.A Selections invites guests to explore the world’s most exclusive rental properties on a single, content-rich platform, complete with an advanced user dashboard, custom, shareable trip itinerary, digital concierge and curated, destination-focused editorial that offers instant escapism. Unlike review-based models where owners can upload their own homes, all of A.M.A Selections properties are selected and vetted by trusted, luxury villa experts – an elite showcase where only the top 1% of professionally managed homes make the cut. The launch follows A.M.A Selections’ recent addition of eight new destinations including Mykonos, Paros and the French Alps, offering guests access to over 1000 properties in 100+ locations throughout Europe.
In addition to being able to create and share multiple wishlists, book and pay for properties and services and access up-to-date loyalty credit, the pioneering platform includes:
Digitalized concierge service
With over 70% of their guests booking additional services during their stay, A.M.A Selections’ industry-leading technology provides a seamless and comprehensive solution that goes beyond the conventional villa rental offering. With the assistance of the A.M.A Selections in-house concierge team, guests can request services, recommendations and share their trip itinerary with friends and family directly from their account.
From a private chef dinner to a table at a Michelin star restaurant, from a yacht charter to an exclusive perfume making workshop, guests can enjoy world-class experiences for an unforgettable stay.
Innovative, automated trip itinerary
An unprecedented feature, the custom, automated trip itinerary, allows discerning travellers to tailor their holiday like never before. Proprietary technology allows guests to easily access, monitor, modify and share their trip itinerary directly from their account.
Current mainstream booking platforms require users to do their own search through an overwhelming inventory of properties. In contrast, A.M.A Selections’ users can be assisted by an in-house reservation agent who matches guests to the home that best suits their occasion and criteria. This is done seamlessly through a custom link that is sent directly to the user account, presenting the curated selection of villa options.
Curated lifestyle content
From Ibiza’s off-beat, unspoilt corners to the hottest après-ski spots in the French Alps, A.M.A Selections guests have access to curated, insider guides. Location-based editorial content and recommendations are integrated into the platform, allowing guests to seamlessly request reservations and tailor their trip itinerary accordingly.
“Organization is key when tailoring a guest stay. With previous instances of over 100 emails exchanged per client for a 7 night stay, we made it a priority to reimagine the way our guests and our team communicate.” Says Andrea Saliu, Cofounder. Guests can message their reservation agent and dedicated concierge directly through the platform to avoid dated, disorganized email threads. The platform automatically labels and organizes messages with high efficiency. This feature allows for streamlined communication while maintaining a personal touch, fundamental to the A.M.A Selections experience.
An aspirational, refined interface
“We believe our guest’s experience begins the moment they visit our website which is why we’ve designed the A.M.A Selections platform to be a destination in itself.” Says Mariek Anselme, Cofounder. The platform’s refined, modern design keeps in-line with the brand’s identity and offers an intuitive, user-friendly experience powered by a high-tech, high-touch approach.
“We’re thrilled to be launching A.M.A Selections’ new platform after 12 months of research and development. While the short-term rental space has rapidly evolved in recent years with the likes of Airbnb, its high-end sector has remained largely untouched. A.M.A Selections has reimagined the booking experience for the luxury traveller, presenting a first for the industry – a bespoke booking platform that meets the exacting standards of the high net worth client”. Says Mariek Anselme, Co-Founder.
A.M.A Selections remains committed to digital innovation in the luxury travel space, and will continue to pioneer industry-leading technology over the coming years.