The Peninsula Beverly Hills is Retelling Retail with Sita 1910 Pop Up & Caftan Concierge

The Peninsula Beverly Hills is Retelling Retail with Sita 1910 Pop Up & Caftan Concierge

The Peninsula Beverly Hills is partnering with Sita 1910 to offer a brand-new shopping experience for guests and locals alike. One of the best-kept secrets in LA, Sita 1910 at The Peninsula Beverly Hills will be the first time that this private by appointment or referral only concept will be open to the public.

Launched on August 1, Sita 1910 at The Peninsula Beverly Hills will be a luxury retail space curated by owner, Cio Soler, that will incorporate a conscientious strategy, implementing creativity, innovation, and sustainably where guests will discover one or few of-a-kind ready-to-wear collections. In addition, the shop will include exclusive collections only found at The Peninsula Beverly Hills, from brands such as Pefferi vegan luxury shoes, select Ripley Rader kaftans, One of a Kind Vintage and Rolex by MAD.

A true one-stop-shop, hotel guests need look no further than the property to prepare for a day, night or weekend in Beverly Hills. In addition to Sita 1910, The Peninsula Beverly Hills is partnering with Marie France Van Damme to launch its first ever Caftan Concierge. Hotel guests lounging poolside at The Peninsula’s rooftop pool, or getting ready in one or the spacious suites, will have access to a QR code in which they can shop one of the brand’s luxurious caftans to be purchased and delivered right to their lounge chair, cabana or guest room from Marie France Van Damme’s ground floor boutique.