Are you planning to wrap up warm this winter, hot chocolate and festive food in hand, as you stroll from stall to stall under twinkling lights?
As the familiar frosty air creeps back in, and your favourite hats, scarves and coats make a reappearance in your wardrobe, it can only mean one thing. Christmas market season is just around the corner.
Europe is home to some of the world's most magical Christmas markets. When we think of the festive season, we imagine Nuremberg bratwurst, spicy Lebkuchen gingerbread, and overflowing cups of mulled wine.
However, while Germany once dominated the Christmas market scene, could it be time to broaden your search for a festive hidden gem this winter?
Popularity brings crowds and high prices, two experience killers for first-time market-goers. So why not look to the east of Europe for your next festive trip?
Some of Europe's best Christmas markets are tucked away in countries you’ve probably yet to set foot in. Let’s take a closer look at the Eastern European cities worth visiting this winter.
Kraków, Poland, is tailor-made for festive celebration. Hosting its own Christmas market in the historic market square, you can expect to see traditional wooden cabins lined with holiday crafts and sweets, horse-drawn carriages and buildings covered in pearly white snow.
The huge illuminated Christmas tree in front of St Mary’s Basilica is a sight not to be missed, and the frosty weather is the best excuse to cosy up with some of the best Polish comfort food you can find.
From November to January, Kraków becomes a real-life festive postcard. The city is lit up with illuminations, making your stay feel magical, even when you’re away from the bustling centre.
In fact, at night, the city comes alive. The whole city celebrates a traditional nativity contest called Szopki. As you explore the cobbled streets, you’ll find hand-painted and ornate Kraków nativity scene competition displays from door to door.
For daytime explorers, why not take a free walking tour Kraków to discover the Old Town, Kazimierz Jewish quarter, St Mary’s Basilica and more.
There are plenty of streets filled with rich history, stunning restaurants and cafes, as well as impressive architecture that set the scene for the perfect festive holiday snaps.
For lovers of Germany’s classic Nuremberg Christkindlesmarkt, think of Tallinn as this market’s more affordable twin sister.
Located in the heart of Estonia’s capital city, the Tallinn Christmas Market is a sight to behold. Surrounding a huge Christmas Tree that has been standing in Town Hall Square since 1441, hundreds of quaint wooden huts line the cobbled streets, covered in fairy lights and accompanied by festive folk music that visitors can hear all over the city.
Don’t get us started on the Estonian cuisine, with merchants selling everything from festive black pudding and sour cabbage to sweet treats and endless hot chocolate.
(Image Source: Tallinn Trip)
Better still, Tallinn itself is an extremely walkable city. This UNESCO World Heritage-listed city is so much more than its magnificent Christmas market. With historic architecture, narrow cobblestone streets, and cosy cafes, it's the perfect setting for a real-life Christmas movie experience.
Romania may not have even crossed your mind when considering the best festive holiday destination, but we’re here to put this vibrant and beautiful country on the map.
Sibiu is the city home to Romania’s most famous Christmas market. Spanning the city, this market, running since 2007, hosts over 120 exhibitors from 36 countries, making it the most diverse festive experience on this list.
(Image Source: Touring Romania)
With twinkling lights flooding thre main square, and produce to taste and try from locations all over Europe, Sibiu’s Christmas market experience hits like no other.
Sibiu’s signature Christmas Chalet brings an après-ski lodge right to the heart of the market and is the perfect place to warm up with a steaming cup of mulled wine. Enjoy freshly cooked Romanian Sarmale with polenta (cabbage rolls) and Ciorbă de perișoare (traditional meatball soup) served right to your table, and embrace the authentic Tyrolean interior, perfect for savouring the festive season.
For adventurers seeking true Romanian culture and history, Sibiu is the perfect base for exploring Transylvania. In just under two hours, you could be inside Bran Castle, the inspiration for Bram Stoker's famous Dracula, or exploring Brasov, a mountainous town brimming with colour and authentic Eastern European charm.
Let’s not forget one of Eastern Europe’s all-year-round gems, Prague. While many of us have already experienced the city’s ode to Gothic architecture and impressive statues, have you seen the buildings capped with powdery snow and the streets lined with festive stalls that smell of ginger and cinnamon?
If not, Prague’s Christmas market could be your next festive holiday destination. Its historic winter market features the best vendors across the country selling everything from personalised ceramics and wooden toys to traditional local treats including klobása (barbecued sausages), ladké knedlíky (sweet dumplings), trdelník (chimney cake), and perníčky (spicy gingerbread).
When you’re ready to step away from the central hustle and bustle, remember that Prague itself is a showstopper. Whether you choose to walk the Gothic bridge across the Vltava River or warm up in grand 19th-century spots like Café Imperial or Café Savoy for a special lunchtime treat, there’s no doubt that Prague will tick every box on your Christmas wishlist.
If you’re hoping to visit more than one Christmas market, yet you’re strapped for time, Budapest could be the signature city ready to jump to the top of your winter holiday wishlist.
With over ten, that’s right, ten, Christmas markets across the city, you’ll be spoiled for choice when it comes to picking the best hot chocolate stall.
However, the main attraction is held in Vörösmarty Square and is an absolute feast for the senses. This is where the most popular vendors take up a pitch, offering crafts, gifts, traditional food and warming wines to taste as you shop.
(Image Source: Budapest)
However, first-time visitors should check out the Advent Bazilika Christmas Market at St. Stephen’s Basilica. With daily light shows projected onto the façade of St. Stephen’s Basilica, prepare to be dazzled as you browse artisan craft stalls.
Winter is the perfect season to dip your toe into Eastern Europe. Packed with charm, culture, and Christmas magic, the cities on this list are calling to you this holiday season.
Don't forget to wrap up warm and prepare to try some of the best winter comfort food you could ever imagine.