Grand Wailea – an iconic resort nestled on 40 acres of lush, tropical gardens fronting Maui’s Wailea Beach – has partnered with Erewhon, the celebrated LA-based food and beverage market that has inspired a following of like-minded individuals focused on health and good decision-making for people and the planet. As Erewhon’s first hotel partner for the brand’s newly expanded membership program, Grand Wailea will bring exclusive resort benefits to Erewhon members and offer select Erewhon goods and offerings on property. With a resort-wide focus on farm-to-table, nutritious dining options, Grand Wailea shares Erewhon’s commitment to holistic wellness, creating a natural synergy for an exciting brand partnership.
Erewhon’s newly expanded membership program provides bespoke benefits including a point accrual program, exclusive access to upscale brand offers and promotions, and more. As a partnering brand, Grand Wailea will offer a $100 resort credit per night booked (up to seven nights) as well as a complimentary one-category upgrade, available for Erewhon members only. Later this year, Grand Wailea and Erewhon will also release a limited-edition, co-branded beverage inspired by the flavors of Maui that will be sold at Erewhon locations throughout Los Angeles.
Adding to the resort’s array of dining options, Grand Wailea will soon feature nutritious Erewhon cult favorites such as dried chili lime mango, spirulina popcorn, and chocolate chip oatmeal cookies throughout the property. In addition, gourmet takeaway outlet Café Kula and pop-up style food truck Aloha Trick Pony will offer “Curated by Erewhon” menus with items such as Toodaloo Trail Mix, French Squirrel protein bites, and many more fan-favorite items that cannot be found anywhere else in Hawaii. Grand Wailea and Erewhon will continue to build upon this partnership throughout 2022, including activations and promotions in LA and Hawaii later this year. Grand Wailea, A Waldorf Astoria Resort, is an iconic hotel consistently ranking among the world’s best in leading travel and consumer reports. Nestled on 40 acres of lush, tropical gardens fronting Wailea Beach, Grand Wailea provides a range of vacation experiences: open spaces for the active vacationer, beauty and seclusion for romantic getaways, and family fun with rope swings and a jungle-style river pool. Guests also have access to a new, intimate spa experience Mōhalu by Spa Grande, as well as eight restaurants, including the award-winning “Best of Maui” Humuhumunukunukuapua‘a. Accommodation options include Grand Wailea’s 776 rooms and suites and an enclave of 51 luxury villas Ho`olei at Grand Wailea ranging from 3,200 to 4,000 sq. ft., located nearby with access to Grand Wailea amenities. For reservations and information on what is currently available/open on property, please call 1-800-888-6100 or visit www.grandwailea.com
