Legendary Italian Hoteliers, the Ciprianis Open Mr. C Beverly Hills Hotel

Mr. C represents a modern version of old-world simplicity and stylish European glamour while providing today's traveler with a comfortable, elegant and effortless experience that blends contemporary amenities with discreet, personalized service.

"Mr. C is the essence of how I envision travel and hospitality today," said Ignazio Cipriani. “Beautiful design, modern-day amenities, a comfortable environment and a personal approach to customer service – all of which have been at the core of our family for four generations. We look forward to bringing a new sensibility to the Los Angeles market and beyond."

The 138-room property features 12 Signature and Classic Suites alongside spacious guest rooms, ranging from 365-800 square feet. All of the rooms have private balconies, many with panoramic views of Beverly Hills and Los Angeles. The interior design is rich and welcoming, complete with dark hardwood floors, burgundy and grey color palettes and crisp white accents.

Vintage black and white film photography brings iconic and historic cultural moments to life on the walls, and well-appointed bathrooms include teak flooring, marble accents and signature amenities.

Guests enter from the residential streets of Beverly Hills onto a spacious driveway circling a European-inspired garden that combines indigenous Southern California citrus and palms with English roses. The garden is reminiscent of an airy, seaside Italian villa and functions as a place to relax and unwind, a unique event space and even a location for the kitchen to grow some of its very own menu items.

The hotel restaurant, under the same name, welcomes guests and Angelenos alike with a menu featuring classics from Cipriani alongside grilled specialties and pizzas that are perfect for every-day dining, from morning to night. The restaurant offers indoor and outdoor seating, a separate entrance for non-hotel guests and two private rooms for more intimate occasions.

Additionally, the property will unveil five multi-level, residential-sized bungalows in the second phase of construction, averaging approximately 3,000 square feet, each with a private garden, gourmet kitchen, plunge pool and views of Beverly Hills. Renowned Californian architect Ray Kappe has designed the bungalows, which will highlight all the Mr. C amenities including spa treatments, housekeeping and room service from the signature Mr. C restaurant.

Mr. C offers an outdoor pool for hotel guests and a 12th floor indoor/outdoor private event space boasting 360-degree panoramic city views, with a private exterior glass elevator.

Mr. C opens June 1, 2011 and is located at 1224 Beverwil Drive in Beverly Hills. Deluxe City View Rooms start at $429. For more information, please visit www.mrchotels.com.