RIEN by Penny Vomva: A Greek brand with a bold fashion statement

RIEN by Penny Vomva: A Greek brand with a bold fashion statement

Greek fashion brand RIEN, by the multi-talented designer Penny Vomva is every fashionistas dream come true.

RIEN is taking the fashion world by storm. International celebrities, including super model, Heidi Klum and countless other fashion bloggers, are all obsessed with the brand’s unique take on fashion.

With two different stores, one being the atelier in Athens and the impressive boutique in Mykonos, RIEN is the epitome of Mykonian elegance.

rien swimsuit

When in Mykonos do what celebrities do. Visit RIEN of course.

Designer handcrafted leather bags, retro/bohemian garments that love a woman’s shape and one of a kind swimwear, inspired by the old Hollywood glamour, will make you fall in love with fashion.

Named after the French word ‘rien’, which means nothing, the brand has quite a rebellious and empowering message as their motto.

You don’t need anything more to be in fashion

Rien speaks to women who are comfortable in their own skin. Women who want to wear a piece of their own personality and are not afraid of incorporating their personal style.

The brand is best known for their luxurious bags, handcrafted in Greece, made from the finest Italian leather, with close attention to detail. Simplicity, elegance and a sense of minimalism is what best describes it’s distinct style.

RIEN handbag tan tassels

You can carry one of these bags to every occasion. Whether you’re enjoying a day at the beach, having a power lunch, or enjoying a fancy night out.

Apart from these key pieces, RIEN also carries an impressive collection of garments such as tops, bottoms, dresses, jumpsuits and outerwear. All the clothes are made in Greece with high quality fabrics, that hug your body and flow with every step you take.

These timeless pieces are ideal for a style upgrade. You can mix and match different clothes from different collection and express your self and your femininity in an effortless and fashion forward way.

If you’re one of these women who are looking for something custom, unique and truly one of a kind, then RIEN is the just the brand for you. Since we’re all about summer and we love a tan skin, we couldn’t go without mentioning these dreamy swimsuits.

RIEN designs swimsuits that will make you feel like a Hollywood legend, while vacationing in the most cosmopolitan rivieras. With a distinctive retro/romantic aesthetic, these high-waisted bikinis and one pieces, have fringe details and can be tied in many different ways, giving you a fresh new look every day.

These swimsuits are meant to flatter every body type and hold a little piece of Greek summer. If you’re visiting Mykonos this time of year, you simply can’t leave without stopping by the RIEN boutique.

Trust me, tan lines never looked so fashionable.

Discover RIEN boutique today in Mykonos Town, at 14, Florou Zouganeli str. (Ano Matogianni) or visit http://www.rien.gr

rien shop interior mykonos