Discover the New Saint-Tropez

Discover the New Saint-Tropez

The seasonal reopening of Lou Pinet in Saint-Tropez comes with the rise of The New Saint-Tropez. The New Saint-Tropez features the opening of new and trendy destinations, such as Loulou and La Serena at Pampelonne beach. Each situated on the mythical beach, Loulou and La Serena are newly-opened hot-spots offering unmatched Saint-Tropez experiences just a 12-minute drive from Lou Pinet. Loulou cultivates glamour, discrete luxury, and good mood through the immersive atmosphere and divine cuisine, while La Serena is bathed in a warm and welcoming zen atmosphere with casual drinks and sun loungers.

For authentic shopping, the Rondini is a small store hand-making the most coveted sandals in the French Riveria for three generations and the most incredible soft nougat can be found at Café Sénéquier, whose recipe was invited by Marie and Martin Sénéquier in 1887. Far from the crowds, but still near everything, Lou Pinet strikes a perfect balance for the ultimate Saint-Tropez vacation and was designed for those looking for an equilibrium between the thrill of partying and peaceful refuge

Lou Pinet, a luxury hideaway in the French Riviera’s legendary town of Saint-Tropez, has reopened its doors this month alongside the New Saint-Tropez. A Maisons Pariente property, Lou Pinet is strategically located between Place des Lices and the peninsula’s most sought-after, trendy beaches and destinations. The hotel’s vintage, chic spirit of the 60’s is embodied throughout the architecture, landscape, and 34 rooms and suites, each bathed in light tones with a private garden and outdoor lounge.

Guests can experience the very best of the French Riviera’s nightlife while enjoying Lou Pinet’s luxury amenities, such as the Tata Harper Spa treatments, Riccardo Giraudi’s Beefbar featuring the best meats in the world, and Saint-Tropez largest pool between the property’s manicured gardens.