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The Peninsula Hotels to be Sponsor at Cannes Film Festival 2013
April 11, 2013
In celebration of The American Pavilion's 25th Anniversary, a completely new look will debut for Cannes 2013. In a first for The American Pavilion, the location will incorporate select design elements of The Peninsula properties, showcasing the forthcoming opening of the group's historic property in Paris. The bustling American Pavilion will also feature several Peninsula signature dishes on their daily menus.
“We are thrilled that American Express and The Peninsula Hotels have come on board as presenting sponsors for this milestone year and we look forward to a long and rewarding relationship with them,” says Julie Sisk, founder of The American Pavilion.
Robert Cheng, Vice President, Marketing of The Peninsula Hotels commented “With our long heritage as one of the world's oldest luxury hospitality groups, The Peninsula Hotels has been creating memorable moments for our guests since 1866. The combination of the glamour and style of our hotels (including our newest hotel in Paris, premiering soon), the movie world and the Festival means that this partnership with the American Pavilion is the ideal platform to take our brand to different audiences across the globe.”
“The 25th Anniversary seems the perfect time to partner with The Pavilion for American Express. We are thrilled to join the iconic brands, artists and executives who have made up its 25-year history, as well as providing exclusive access and experiences for our Cardmembers. Our long association with film including our founding partnership with the Tribeca Film Festival and our title partnership of the London Film Festival make support of the 25th Anniversary of the American Pavilion a natural evolution” stated Lisa Gregg, Vice President, Head of International Card Products and Experiences at American Express.
Founded 25 years ago by industry maven Julie Sisk, The American Pavilion is a place where North American film industry professionals can gather to share ideas and network during Cannes Film Festival, the largest and most prestigious film festival in the world. Initially created to provide a convenient single meeting space for all the North American film professionals in town, The Pavilion has grown to become the essential hub for the industry off The Croisette, offering membership for professionals, provocative and insightful programming, immersive student programs, Emerging Filmmaker Showcases, and more.
Luminaries that have supported The Pavilion over the years include: filmmakers Ron Howard, Francis Ford Coppola, Martin Scorsese, Quentin Tarantino, Wong Kar Wai, Spike Lee, Billy Bob Thornton, and stars Tommy Lee Jones, Sean Penn, Ryan Gosling, James Franco, Michelle Williams, Jessica Chastain, Robert Duvall, and Matt Lauer amongst many others.
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