The Reverie Saigon Curates Luxury in Design

It’s boldly - and unapologetically - building a reputation as the most spectacularly appointed hotel in the region.

Le Courbusier’s iconic lounge chair stretches against one window in a suite by Giorgetti

“I can’t think of any other property anywhere in the world that has brought together so many of Italy’s leading furnishings design brands”, said Giulio Cappellini, art director of the Milan-based Poltrona Frau Group and an iconic trendsetter in the industry. “Except perhaps a museum”.

Eschewing the conventional for the extraordinary, understatement for overstatement, and the indigenous for the Italian, The Reverie Saigon celebrated its September 1 debut with a jaw-dropping design that’s turning heads everywhere.

Indeed, for an October gala event that marked the grand opening, 25 representatives from Italy’s leading design houses flew in to celebrate what Mrs. Carlotta Colli, the Italian Consul General in Ho Chi Minh City, heralded as ‘an inspired and unparalleled cultural exchange between Vietnam and Italy’. Together, the group represented the who’s who of Italian design luminaries, including Luca Baldi of Baldi Home Jewels, Alfredo Colombo of Colombostile, Roberta Giorgetti of Giorgetti S.p.A, and Dario Rinero, CEO of Poltrona Frau Group.

The hotel’s design appeal is a marriage between Chief Architect Kent Lui’s cool, contemporary tower and its technologically ambitious façade, capable of extravagant light shows, and a room-by-room, venue by venue, showcasing Italy’s most talented.

Visionnaire doesn’t furnish rooms of a hotel, only its executive suites, lounges and restaurants

Highlights from the eclectic collection include:

• A colorful ceiling installation of individual pieces of hand-blown Murano glass reminiscent of the geographic silhouette of Vietnam and accented by VGnewtrend’s signature, LED-lit crystal and steel ‘Arabesque Egg’ chandeliers.
• A grandiose, five-metre long sofa from Colombostile’s Baroque-meets-Rococo ‘Esmeralda’ line, custom-made with purple ostrich leather and a gilded trim and bejeweled by a singular, precious amethyst stone.
• A Bechstein grand piano, dating back to 1895, that has been reinterpreted by Baldi as art and is on display outside the La Scala ballroom. A striking Russian mosaic veneer of malachite stone and chiselled bronze decorates the still-pitch-perfect instrument.
• A custom-made, emerald green Baldi Monumental clock that weighs nearly 1,000 kilos and stands three metres (9.8 feet) tall, taking pride of place in the main lobby and reflecting impeccably precise atomic time.
• In the French fine dining restaurant Café Cardinal, a trio of one-of-a-kind wall lamps designed by Brazilian brothers Humberto and Fernando Campana for the Venini brand and created with re-purposed fragments of coloured glass and copper wires.
• The Reverie Lounge, a bi-level, 542-square metre space exclusively reserved for suite guests and conceptualised by Visionnaire, a company which blurs the line between fashion and furnishings with its sleek and sophisticated ‘glamour design’ approach.
• A designer suite by Giorgetti, with furnishings ranging from an elegant canopy bed with a base made from Fiddleback Sycamore to a handcrafted armchair from the brand’s iconic Progetti line made of leather and Brazilian pau ferro wood.
• In the Saigon Suite, the Allen dining table and Barrel chairs originally designed by Frank Lloyd Wright and exclusively reproduced by Cassina, and a Veliero bookcase (Italian for ‘sailing ship’), an engineering marvel originally designed by Franco Albini in 1940 and comprising of 1,800 individual pieces.
• Also in the Saigon Suite, a Pelle Frau® saddle leather ‘Isidoro’, a trunk-like piece designed by Jean-Marie Massaud for Poltrona Frau (entrusted by prestigious car manufacturers such as Ferrari with the upholstering of their interiors) – redefining the guestroom minibar into a chic conversation piece.
• 12,000 metres of exquisite fabrics and wall coverings by Rubelli throughout, the same 126-year-old Venetian fabric manufacturer which outfitted the private boxes of the famed Teatro alla Scala in Milan and created the handwoven stage curtains for the Bolshoi Theatre in Moscow.

Vibrant mosaics by Sicis of Italy, reminiscent of those found in grand Venetian palazzos, can also be found throughout the hotel – from the towering walls of flowers adorning the seventh floor lobby to the white & gold mosaic which lines the winding staircase of The Spa.

Italian Design meets Vietnamese Tastes and Asian Influences

At first blush, it doesn’t seem evident that the hotel’s décor has drawn much inspiration from its environs. But it has. Vietnamese aesthetics tend toward the bold and the eclectic, attributes most evident in the lively palette of its interiors as well as what’s on display in the hotel’s façade.

Cassina’s wooden barrel chairs, designed by Frank Lloyd Wright, surround a dining table in the Saigon Suite

“The contemporary exterior enabled us to create an extremely sophisticated LED lighting system, undetectable to guests inside, which is the first of its kind in the city,” said Lui. “The very colorful and ever-changing illuminations each evening are our tribute to the Vietnamese people.”

Asian symbolism can be found throughout the property – however subtle and discreet. At The Royal Pavilion, the hotel’s fine-dining Cantonese restaurant, an interior marked by red and gold speak to the many countries influenced by China and the belief that the two colors represent happiness and good fortune. The green malachite stone veneer of the grand piano and clock by Baldi were specially commissioned due to its resemblance to jade and all of the positive feng shui that it is believed to bring, including health, wealth and harmony. The hotel’s peacock feathers logo references tidings of abundance and good luck in Vietnam.

A feng shui master was brought in early on to consult on the building’s layout. An L-shape style was chosen to maximize exposure to the southern sun and rounded corners purposely built to offer the best, most uninterrupted views. These unique curves were made using the largest pieces of double-glazed unit (DGU) ever produced in China. And the entrances on Dong Khoi Street, Nguyen Hue Boulevard and the ground floor entrance lobby between the two storied streets were positioned to optimally bring positive energy (chi) into the building and to keep it in.

Visit website: www.thereveriesaigon.com/